Tienda de libros electrónicos Kindle: Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions Tim Ash, Maura Ginty, Rich Page (Literatura española) DOCX RTF DOC

Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions

Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions

by Tim Ash, Maura Ginty, Rich Page

Editorial: Wiley
ISBN: 9780470610121
Número de páginas: 496
Formatos: pdf, ePub, mobi, fb2
Tamaño de archivo: 13 Mb
Fecha de publicación: 2020-08-03
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Descripción

How much money are you losing because of poor landing page design? In this comprehensive, step-by-step guide, you’ll learn all the skills necessary to dramatically improve your bottom line, including identifying mission critical parts of your website and their true economic value, defining important visitor classes and key conversion tasks, gaining insight on customer decision-making, uncovering problems with your page and deciding which elements to test, developing an action plan, and avoiding common ...