Libros de descargas gratuitas de audio. Spreadable Media: Creating Value and Meaning in a Networked Culture 9780814743508 Henry Jenkins, Sam Ford, Joshua Green en español

Spreadable Media: Creating Value and Meaning in a Networked Culture

Spreadable Media: Creating Value and Meaning in a Networked Culture

by Henry Jenkins, Sam Ford, Joshua Green

Editorial: New York University Press
ISBN: 9780814743508
Número de páginas: 352
Formatos: pdf, ePub, mobi, fb2
Tamaño de archivo: 9 Mb
Fecha de publicación: 2020-08-03
DESCARGAR

Descripción

Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involved in the circulation of content. It contrasts “stickiness”—aggregating attention in centralized places—with “spreadability”—dispersing content widely through both formal and informal networks,some approved, many unauthorized. Stickiness has been the measure of success in the broadcast era (and has been carried over ...