Descargar Ebook para iPhone gratis The Complete Idiot's Guide to Marketing

The Complete Idiot's Guide to Marketing

The Complete Idiot's Guide to Marketing

by Sarah White

Editorial: Alpha Books
ISBN: 9781592571352
Número de páginas: 464
Formatos: pdf, ePub, mobi, fb2
Tamaño de archivo: 12 Mb
Fecha de publicación: 2020-08-01
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Descripción

From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: • Guerilla marketing • Marketing to Boomers and Latinos • Online marketing • Targeted-but-affordable direct mail • Sample marketing plans for several types of small businesses (as well as a couple of larger projects) • Practical, do-it-yourself distribution strategies • Analysis of business segments and trends, and much more.